Friday, 14th October 2016, United Kingdom
Gorenje washing machine feature in Orangina video series
We’re delighted to have supplied two of our striking Colour Collection washing machines, in orange, to feature in an online video series for Orangina.
The fun-filled videos
, which are live now on the Orangina UK website, show the iconic washing machines used in a number of inventive ways to make Orangina-based cocktails and mocktails.
Orangina is a chic and stylish product, with a similar brand positioning to Gorenje so we were delighted by the opportunity to get our products involved in this exciting video series.
Paul Casey, in-house video director at Orangina, commented: “We were looking for a stylish and fun washing machine, that would really stand out, to feature in the videos, so the orange Colour Collection washing machine from Gorenje fit the bill perfectly!
“As you will see when you watch the video, the washing machines really enabled us to “shake things up” and definitely helped us achieve the fun and engaging outcome we wanted.”
A brand licensed and distributed by Lucozade Ribena Suntory, Orangina has made the videos available on its Facebook and Twitter channels, which boast an audience of more than 1.5 million followers.
For more information about Gorenje’s range of appliances visit our Facebook